Abstract: The history of the GO Corporation which was founded by the author, and its struggle against large competitors to create a market niche with a visionary product.
Keywords: book review, software, business, entrepreneur, GO Corporation, pen-based computers, business success, failure, startup, business practices, antitrust, history, computer industry, United States, California, Santa Clara County, entrepreneurship, case studies, Jerry Kaplan.

Title: Startup; A Silicon Valley Adventure
Author: Jerry Kaplan
Publisher: Houghton Mifflin Company
Date Published: March 1995
ISBN: 0395711339
LOCN: HD9696.C64G615 1995
Dewey: 338.7/6100416 20
Pages: 322
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Author:        Kaplan, Jerry.
Title:         Startup : a Silicon Valley adventure / Jerry
Published:     Boston : Houghton Mifflin, 1995.
Description:   322 p., [8] p. of plates : ill. ; 24 cm.
LC Call No.:   HD9696.C64G615 1995
Dewey No.:     338.7/6100416 20
ISBN:          0395711339 : $22.95
Notes:         Includes index.
Subjects:      GO Corporation -- History.
               Computer industry -- California -- Santa Clara
               Entrepreneurship -- United States -- Case
               Pen-based computers -- History.
               Kaplan, Jerry
Control No.:   94045110 


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